Apple is emulating Amazon’s Alexa by implementing a Major Siri update.

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By Creative Media News

According to a reputable leaker, Apple is imitating Amazon’s Alexa with a significant update to Siri.

Siri users will soon only need to say “Siri” instead of “Hey Siri,” according to Apple insider Mark Gurman.

The change would be consistent with Amazon’s Alexa virtual assistant, which requires users to simply utter “Alexa” without the word “hey” beforehand.

It could be implemented on a variety of Apple operating systems, including iOS for iPhones, iPadOS, watchOS, macOS, and others.

Apple is emulating Amazon's Alexa by implementing a Major Siri update.

Gurman has already disclosed that Apple plans to release its mixed reality headgear within the next two months.

In his weekly Power On newsletter, Gurman, whose Apple Tracker accuracy is 86.5%, revealed the information.

He stated that the modification to Siri could be implemented this year or in 2024.

‘The company is working on a plan to remove “Hey” from the Siri trigger phrase, so a user will only need to utter “Siri” followed by a command,’ he said.

The company has been testing the streamlined wake word with employees and accumulating the required training data.

Gurman stated that it may appear to be a minor adjustment,’ but for Apple employees, it posed a ‘technical challenge’ that required ‘considerable AI training and underlying engineering work.

Siri must be able to comprehend the singular phrase “Siri” in multiple distinct accents and dialects, he explained.

‘Using two syllables – “Hey Siri” – increases the likelihood of the system receiving the signal correctly.’

Apple will also integrate Sir more deeply into third-party applications and services and “improve its ability to comprehend users and take the appropriate action,” according to the leaker.

According to MacRumors, Siri enhancements could be included in Apple’s upcoming iOS 17 software update.

Apple confirmed that iOS 17 will likely debut at WWDC between June 5 and June 9.

After years of conjecture, Apple is poised to reveal a mixed-reality headset at WWDC.

The $3,000 (£2,400) hat will overlay digital items on real-world views.

Mixed reality (MR) incorporates augmented reality (AR) and virtual reality (VR). Pokémon Go is a well-known example of augmented reality (AR), while virtual reality (VR) is entirely virtual.

According to Gurman, the product was shown to 100 of the company’s top executives in March at the Steve Jobs Theatre in Cupertino, California, and will make its public début at WWDC.

The source of the leak described it as “the next major platform after the iPhone, iPad, Mac, and Apple Watch.”

Similar to the iPhone and Apple Watch, new iterations of the headgear will be released in subsequent years.

Gurman believes that the first iteration will perform poorly in comparison to the company’s existing hardware, but that subsequent versions will likely perform better as the product finds its niche.

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