H&M has withdrawn a Justin Bieber-inspired collection after the singer called it “crap.”
The 28-year-old stated that he had not authorized the collection of T-shirts, sweaters, tote bags, and phone accessories.
The Sorry singer advised followers on his Instagram Story not to purchase products he said were being offered without his permission or agreement.
According to the corporation, correct protocols were followed, but they have now cut the line.
On Tuesday, Justin commented on his Instagram story, “The H&M merchandise they manufactured of me is trash, and I didn’t approve it.” “Don’t buy it.
“I did not approve of any of the merchandise they sold at H&M,” he said.
“Without my consent and authorization. If I were you, I wouldn’t buy that.”
H&M defended the fashion line, which incorporates photographs of the celebrity, in a statement.
As with all previous licensed items and collaborations, H&M followed all approval procedures, according to a representative for the fashion brand.
Out of respect for the cooperation and Justin Bieber, however, we have removed the apparel from our stores and website.
Not for the first time has a celebrity criticized a company for utilizing its image without permission.
In 2015, Rihanna successfully sued Topshop’s parent company for £3.3 million when the retailer sold a sleeveless T-shirt using her image.
And in 2019, Ariana Grande filed a lawsuit against Forever 21, claiming the company disseminated at least 30 “unauthorized” photographs and videos implying she endorsed the brand.
After revealing he was suffering from facial paralysis and having been diagnosed with Ramsay Hunt syndrome, Justin is currently taking a vacation from touring.
The Ramsay Hunt syndrome occurs when an episode of chickenpox damages the facial nerve around the ears, causing facial paralysis.
