In addition, the fast food behemoth will add between 10p and 20p on several items it claims are particularly affected by inflation. The company is one of many companies that are passing on the impact of rising gasoline and ingredient costs to their customers, including the consumer products giant behind Marmite and Magnums.
The possibility of a 99p As a result of the rising cost of living, McDonald’s has discontinued its cheeseburger and increased the prices of several menu items.
The price of the company’s famous cheeseburger will increase to £1.19 for the first time in almost 14 years.
It will also add between 10 and 20p to several menu items that, according to the company, are particularly affected by inflation.
The company is one of many businesses that are passing on the impact of rising gasoline and ingredient costs to their customers, including the consumer products giant behind Marmite and Magnums.
McDonald’s told that breakfast meals, main meals, large coffees, and McNugget sharing boxes are among the menu items that might cost up to 20p more expensive.
It is doubtful that salads and wraps will be affected.
The modifications were effective on Wednesday.
In an email to customers, Alistair Macrow, CEO of McDonald’s UK and Ireland, stated: “Some prices will not change, while others will continue to vary among our restaurants.
We recognize that price hikes are undesirable, but we have delayed and minimized these adjustments as much as possible.
Mr. Macrow added: “Just like you, our company, our franchisees who own and run our restaurants, and our suppliers are all experiencing the burden of growing prices.
“In times like these, we recognize the need of giving exceptional value.
“Since opening in the United Kingdom in 1974, we have been committed to providing delicious meals at reasonable pricing, and this commitment has not changed.
As a result of today’s circumstances, we, like many others, are forced to make difficult pricing decisions.
McDonald’s only offers recommendations for price increases to its franchisees, who determine their rates, so there is no definite list of how much certain menu items will increase in price.
McDonald’s is the latest hospitality company to issue warnings about escalating cost-of-living rises, a week after the ONS announced that inflation reached a 40-year high of 9.4 percent in December.
Economists anticipate that it will reach 11 percent by the end of the year.
Free food distribution
It comes after McDonald’s announced a rewards program in the United Kingdom that allows consumers to accumulate points on food or give them to charity.
With the McDonald’s app, customers will receive 100 points for every £1 they spend.
Collecting 1,500 points enables guests to select from menu items such as small fries, hash browns, or a side salad, while 2,500 points grant a complimentary double cheeseburger or vegetable deluxe, among other alternatives.
